puts the lotion on the skin

I chose to write about all natural or "green" beauty products. I find the somewhat recent trend of minimizing one's guilt concerning our health to ourselves and the earth an interesting topic. Before this class this particular genre had already been something I had noticed. I have watched this entire revolution in consumer shopping and often contemplated it. The most interesting aspect of this particular rhetoric is the marketing strategies to get consumers to purchase their product. People have such a disconnect from simple, natural products that they have become ravenous to feel this connection through their consumer choices. Within my genre there are actually two different ones: those products that are truly organic and those who have jumped on the marketing bandwagon. I will be focusing primarily on the former, although they both share many similarities..